Direct Emploi, a leading recruitment and job-listings platform, turned to Junto to grow its organic visibility and develop its satellite-site strategy.
In 2023, Direct Emploi brought in Junto to structure its SEO strategy and create an ecosystem of themed career sites. Through a rigorous technical approach and a targeted link-building strategy, the platform dramatically strengthened its organic presence: +350% SEO conversions, +145% SEO traffic, and the successful launch of 7 new satellite sites.
+350%
SEO CONVERSIONS IN 1 YEAR
+145%
SEO TRAFFIC IN 1 YEAR
7
NEW CAREER SITES LAUNCHED
Direct Emploi is a recruitment platform connecting candidates and employers. To strengthen its leading position in the digital job market, the platform turned to Junto to develop its SEO strategy and create an ecosystem of themed satellite sites, with the goal of maximizing organic visibility and conversions.
Rolling out a multi-site SEO strategy
To meet its visibility goals, Direct Emploi developed an ambitious SEO strategy, launching 7 specialized career sites. This approach, combined with targeted link-building campaigns and crawl-budget optimization, delivered exceptional organic growth with +350% SEO conversions.
Performance SEO via un réseau de sites carrières
Emploi — SEO — Génération de leads
The Junto team supported Direct Emploi, working hand in hand with its teams to structure the SEO strategy and build a high-performing ecosystem of satellite sites
Launching 7 themed career sites
Junto supported Direct Emploi in creating and rolling out 7 satellite sites, each specialized by industry. This multi-site strategy made it possible to target specific niches while strengthening the overall authority of the Direct Emploi ecosystem.
Implementing strategic link-building campaigns
The team developed a targeted link-building strategy to strengthen the sites' authority and improve their rankings. This approach contributed significantly to the growth in SEO traffic and organic conversions.
Optimizing the crawl budget
Junto optimized how Google crawls and indexes Direct Emploi's pages, prioritizing the highest-value content. This technical optimization made the platform's organic search performance more efficient.
Monitoring and managing organic performance
Detailed reporting was put in place to track rankings, traffic, and conversions across the entire ecosystem. This data-driven management allowed the strategy to be continuously adjusted to maximize results.
Reaching their goals
The partnership with Junto enabled Direct Emploi to strengthen its visibility through a multi-site SEO strategy, generate more qualified traffic, and sharply increase its organic conversions.
Through its collaboration with Junto, Direct Emploi multiplied its SEO conversions by 4.5 in just one year. Launching 7 satellite career sites and optimizing the technical foundations significantly increased organic visibility and conversion performance.
By deploying a multi-site strategy combined with advanced technical work, Direct Emploi positioned itself as a leader in new market segments while strengthening its overall performance, with +145% SEO traffic and +350% conversions.
Conversion growth
SEO conversions multiplied by 4.5 in 12 months
Multi-site expansion
Successful launch of 7 themed career sites
Technical optimization
Improved crawl budget and indexing
Authority building
Targeted link-building campaigns for each site
Want to grow your SEO visibility too?
Looking to multiply your organic conversions and structure a multi-site SEO strategy? With Junto, build your ecosystem of satellite sites, optimize your organic search performance, and maximize your visibility on Google. Like Direct Emploi, you can transform your SEO performance and generate more qualified leads.