Lead generation agency: a B2B pipeline fueled by genuinely qualified leads.
For B2B companies with long sales cycles that want a predictable flow of leads, not empty volume. 300+ campaigns managed, 350+ clients served, €10M+ in media budget managed every year. A fully integrated growth agency: Paid, SEO, Data, CRM, and Creative under one roof.
A multi-certified digital marketing agency, plugged into your business priorities.
Junto is a Google Premier Partner 2026, Meta Business Partner, Microsoft Advertising Partner, Amazon Ads Verified Partner, and TikTok Marketing Partner.
We master every channel (Search, Shopping, Display, Performance Max, CRM retargeting) with surgical precision: AI, semantic scoring, omnichannel personalization.
The badges prove our expertise. The KPIs prove our impact.
The strengths of a lead gen agency built to scale
Turn your data into a multichannel growth engine.
ai models for predictive scoring & real-time qualification
Our algorithms continuously analyze intent signals, conversion history, and CRM data to score leads by potential. The result: a pipeline full of highly qualified MQLs and SQLs.
dynamic messaging, landing pages & sequences based on icp, intent & device
Every interaction is personalized automatically: the right page, the right message, on the right channel, for every profile. The experience feels tailor-made, and conversion follows naturally.
multichannel activation across your best-performing channels
We orchestrate your campaigns across Search, LinkedIn, Meta Lead Ads, TikTok Form Ads, sponsored newsletters, and more — with full coverage of every touchpoint. Intent gets captured right where it surfaces.
automated a/b testing of hooks, forms & crm workflows
Using AI, we continuously test and optimize your messaging, creative, and user journeys. Top-performing variations roll out automatically, with zero effort on your end.
seamless connection between crm, paid media, marketing automation & sales
Your ecosystem gets in sync: data flows freely between channels, tools, and teams. Actions stay coordinated, and sales cycles get shorter.
lower cpl & acquisition costs, with highly qualified leads to show for it
Our approach cuts your acquisition costs by up to 40% while raising lead quality. You generate more business with less media spend.
Every lead gen channel, orchestrated to maximize your ROI
As a lead gen agency, we activate every channel with precision, turning your marketing strategy into a predictable, measurable growth engine.
Search ads & Performance Max
Capture active demand on Google with AI-optimized campaigns, smart CRM exclusions, intent-based semantic scoring, and margin-aware ROAS management.
→ Explore our paid search approachSEO & content with business impact
Grow your organic visibility with content optimized for acquisition and designed to work hand in hand with your paid channels.
→ Optimize your SEO for lead generationSocial Ads (Meta, TikTok, LinkedIn)
Run laser-targeted social media campaigns, guided by CRM and intent signals — whether the goal is conversion or brand awareness.
→ Launch social ad campaigns that performDynamic landing pages
Create pages that automatically adjust to channel, device, and intent. +43% conversion rate observed.
→ Drive more conversions with our smart landing pagesCRM & marketing automation
Automate segmentation, nurturing, and conversion workflows using your first-party data.
→ Connect your CRM data to your campaignsUnified reporting & data-driven management
Manage every channel from one centralized cockpit. Track your results in real time and adjust your investments with confidence.
→ See your multichannel performanceA full-funnel lead gen strategy built to perform at every stage
We connect every stage of the customer journey to the right channels: AI, paid search, social ads, SEO, CRM, content, and semantic scoring. The goal: acquisition, conversion, and retention, with no gaps in between.
Awareness
Targeted social & display (Meta, TikTok, LinkedIn)
SEO & engaging content
Anonymous signals + enriched CRM
Consideration
AI scoring on intent & audience
A/B testing of creative & landing pages
CRM retargeting, RLSA, social
Conversion
Campaigns driven by margin / ROAS
Landing page + ad, 100% aligned
Lower CPA through smart exclusions
Retention
CRM automation & upsell flows
Personalized follow-ups
LTV & NPS on the rise
High-precision digital marketing orchestration
We activate your channels based on data, not gut feel. Every channel (SEO, paid search, social ads, CRM) is synced to real business signals.
Our method adjusts continuously using AI, semantic scoring, CRM insights, and user behavior.
The goal: maximize every euro you invest.
A method built to scale fast, and scale right
Phase 1 – AI & intent mapping: GA4 and CRM audit, lead scoring, business potential
Phase 2 – Multichannel testing: SEO, paid search, PMax, CRM audiences, A/B testing
Phase 3 – Continuous optimization: adjustments based on ROAS, LTV, and real-time signals
Phase 4 – Controlled scaling: winning campaigns duplicated across channels and markets
How we take you
full funnel
SEO works the long end of your sales cycle. While paid media captures immediate demand, SEO builds your visibility on the queries your B2B buyers search at every stage of their thinking, from business problem to solution comparison. The result: a lead source that keeps paying off over time, and an acquisition cost that drops as your content climbs the rankings.
Data tracking is the foundation of the whole system. We connect GA4, your campaigns, and your CRM to follow every lead from first click to sales opportunity, and feed those signals back into the ad platforms. The result: you allocate budget on real cost per opportunity and lead quality, not on cost per form filled.
Creative serves conversion at every level of the funnel. Landing pages aligned with each segment's intent, forms designed to qualify without scaring people off, messaging and visuals tailored by audience and A/B tested. The result: a conversion rate that climbs without inflating your media budget, and leads that arrive in your CRM better qualified.
CRM is what turns a long sales cycle into an advantage instead of a drag. Lead scoring by potential, automated nurturing sequences that keep the relationship warm between touchpoints, follow-ups and retargeting for accounts that are heating up. The result: fewer leads lost in the waiting game, a better MQL-to-SQL conversion rate, and sales effort focused on the accounts ready to move.
Fill your pipeline with genuinely qualified leads.
Read our L'École Française case study
+44%de leads générés
L'École Française offers distance-learning courses for anyone looking to retrain or upskill. Facing stiff competition, it called on Junto to diversify its acquisition channels and improve the visibility of its online course offering.
Read our Ecole Polytechnique case study
-25%réduction du CPL entre 2 campagnes
École Polytechnique called on Junto to structure its LinkedIn Ads campaigns for its X-UP incubation programs. The goal: generate ultra-qualified leads in the deeptech ecosystem while keeping acquisition costs under control and building a repeatable methodology.
Read our EDHEC case study
÷7du CPA
EDHEC turned to Junto to restart its lead generation effectively with no extra budget. By activating LinkedIn Sponsored Messaging with tailor-made creative support, the school exceeded its MQL goals and drastically reduced its acquisition costs.
Read our Air Liquide case study
+15%taux de réactivation cible
Air Liquide wanted to re-engage its dormant B2B contacts from past campaigns through a finely tuned, GDPR-compliant multichannel strategy. Junto designed a segmented program, validated with the internal teams, to effectively reactivate these inactive leads and generate new business opportunities.
Read our I-Cad case study
+93kclics sur Taboola
I-Cad wanted to structure its acquisition campaigns across several channels while maintaining strong creative consistency. Junto supported them on format optimization, targeting, key messages, and day-to-day management to maximize the performance of every action deployed.
Team Leader, Paid Media. Runs full-funnel paid acquisition, focused on qualified leads and controlled CAC.
Team Leader, Paid Media. Structures and scales high-budget acquisition programs, with every euro managed against margin.
Team Leader, Paid Media. Leads high-stakes accounts, obsessed with lead quality and real profitability.
Team Leader, SEO. Runs revenue-driven SEO: intent clusters, technical SEO, and content.
Head of SEO. Points organic performance at business outcomes, from technical SEO to link building.
Frequently asked questions about our lead generation agency
Have questions? You're not alone. To help, we've gathered the questions our clients and prospects ask most often
What does a lead generation company do?
It runs multichannel campaigns designed to capture qualified prospects.
That covers strategy, content, tracking, technical orchestration, and a seamless handoff into your CRM.
What's the difference between a marketing agency and a lead generation agency?
A marketing agency may focus on awareness or brand image.
A lead gen agency, on the other hand, is obsessed with conversion: every action serves that goal.
Which channels are used to generate leads?
Search, Meta Lead Ads, LinkedIn, TikTok Form Ads, sponsored newsletters, CRM, SEO…
We mix channels based on intent, context, and each channel's profitability.
How much does a lead cost?
There's no one-size-fits-all price. It depends on your market, the level of qualification you need (MQL, SQL…), and the channels involved.
At Junto, we build 100% custom strategies to maximize ROI, not raw volume.
Who is a lead gen agency for?
Any company that wants to accelerate its growth: SaaS, B2B, e-commerce, education and training, and more.
We adapt to your sales cycles, your ICP, and your in-house resources.
Are your leads exclusive?
The leads we generate are part of a strategy built around your goals.
We make sure every contact acquired through your campaigns is relevant, high quality, and put to full use.
What's the difference between an MQL and an SQL?
MQL: a marketing-qualified lead, based on engagement, profile, and behavior criteria.
SQL: a sales-qualified lead, ready to be worked by your sales team.
How long does it take to see the first results?
It depends on your channels, your market, and your existing data.
Some campaigns capture leads within days; others need a gradual ramp-up.
Our priority is quality, not speed for its own sake.
Why choose Junto as your lead gen agency?
Because we combine AI, media expertise, SEO, CRM, and automation to build integrated, data-driven strategies.
Our approach is centered on performance and marketing-sales alignment.
How does Junto measure campaign performance?
We use custom dashboards, business KPIs (CPL, ROAS, LTV, MQL/SQL…), and advanced tracking tools.
Every channel is continuously optimized against clear, shared goals.
