Zoho platform
Zoho CRM: the simple way to structure your customer relationships
Zoho CRM is a flexible, full-featured platform for managing your customer relationships, sales team, marketing, and automations. Yet without proper scoping and structure, Zoho often ends up underused, cluttered, and hard to steer.
At Junto, we help you clean up and simplify Zoho so it becomes genuinely useful to your teams, connecting it to your marketing and sales stack so you can run everything smoothly and effectively.

Zoho CRM: a complete platform for structuring your customer relationships
Zoho CRM is built to centralize the management of leads, opportunities, contacts, and sales activities in a single environment that stays simple and modular.
A unified view of your contacts and opportunities
Zoho brings every customer interaction, transaction, and key piece of information together in a single, easy-to-use database.
Built-in automations that save you time
Workflows, automated follow-ups, tracking rules: Zoho lets you automate a wide range of sales and marketing tasks with no technical complexity.
Extensive customization flexibility
Fields, modules, views, pipelines: Zoho adapts to your business processes and internal organization without rigid constraints.
Effective segmentation and follow-up
Dynamic lists, advanced filters, and custom views help you spot your sales priorities fast.
Built-in analytics and reporting tools
Reports, dashboards, and KPIs let you track activity and pinpoint where to improve.
Your Zoho suite, powered by the platform we built
A CRM is only as good as the data feeding it: plugged into broken tracking, your Zoho suite piles up misattributed leads and skewed decisions. Before we connect and run Zoho, our Trust Analyzer grades your tracking reliability from A to F and our Tracking Audit hunts down every leak, from the server-side GTM container to enhanced conversions — the same rigor we apply on data.junto.fr, our proprietary platform that ingests data from 8 ad platforms into BigQuery every morning. Our Industry Benchmark then positions your metrics against 350+ brands, so Zoho receives clean, properly attributed data that is ready to drive revenue. You are not handing your CRM to integrators who just connect pipes — you are working with the data engineers who run a multi-channel platform in production.

Zoho activated for your business goals
We align the platform with your real-world use cases: sales cycle, segmentation, priority automations, and reporting your teams actually use.

Zoho built on data you can trust
An effective Zoho starts with clean, consistent data.
We standardize fields, define status logic, and set data-entry rules so your teams can trust what they see in the CRM.

The concrete results you get with Zoho
We turn your Zoho CRM instance into a clear, structured environment aligned with how your teams actually work.

Audit of your current environment
We analyze your objects, fields, workflows, layouts, and integrations to pinpoint friction.
Database cleanup and structuring
Removing duplicates and unnecessary fields, standardizing records, and optimizing your data rules.
Consistent views and layouts
Interfaces designed around how your teams actually work, making daily execution easier.
Optimized automations
Reactivating high-impact workflows and scenarios to cut down on manual work.
Sync with your marketing tools
Well-managed connectors, reliable integrations, and orchestration configured to fit your setup.
Team training & adoption
Hands-on coaching, documentation, and an adoption plan to drive everyday usage.
The steps in our
full-funnel engagement
A well-integrated B2B CRM amplifies the impact of your marketing channels.
We connect your CRM to your paid, SEO, content, chat, and tracking levers to orchestrate every interaction around real intent. Your CRM stops working in a silo: it aligns nurturing, campaigns, and your conversion funnel to lift close rates.
Our data tracking expertise turns raw data into valuable insights that power strategic, personalized decisions.
Through deep, real-time analysis, we decode your customers' journey to optimize every touchpoint.
Our design expertise blends aesthetics and function, captivating your audience while keeping the user experience simple.
From concept to delivery, we craft intuitive interfaces and memorable visual experiences that engage and convert.
By seamlessly integrating CRM and paid media, we build a synergistic digital strategy that maximizes your visibility and lifts your ROI.
Our coordinated approach ensures every euro invested in paid media is amplified by strong SEO, driving exceptional results.
A CRM is only a growth lever if it helps you close B2B deals faster.
Explore our OVHcloud case study
+20recommandations dans un Playbook
OVHcloud, leader européen du cloud, a sollicité Junto pour structurer une stratégie de Demand Generation plus cohérente et durable. Objectif : clarifier les cibles, aligner les messages et déployer une approche marketing éducative pour renforcer l’impact sur l’ensemble du cycle d’achat.

Explore our Lentilles Moins Chères case study
-10 €diminution du CPA
Lentilles Moins Chères souhaitait développer sa base de nouveaux clients tout en maintenant une rentabilité optimale dans un univers très concurrentiel. En activant une stratégie orientée data et CRM, l'entreprise a pu réduire le coût d’acquisition tout en optimisant la gestion du repeat business.

Frequently asked questions from our clients
Have questions? You're not alone. To help, we've gathered the questions we hear most often from our clients and prospects.
Is Zoho CRM a fit for companies of every size?
Yes. Zoho is flexible enough to fit small teams as well as more complex organizations, thanks to its customization options.
Does Zoho CRM include marketing automation features?
Yes. Zoho includes marketing automation capabilities (segmentation, campaigns, automated follow-ups) built into the CRM.
Does Zoho work without other tools?
It can run on its own, but it is far more powerful when connected to your marketing, email, and acquisition stack.
Can we migrate to Zoho from another CRM?
Yes. Zoho is often chosen as an alternative or a transition solution, with structured data migration available.
Does Zoho CRM include AI tools?
Yes. Zoho offers AI-assisted features to help with lead scoring, prioritization, and forecasting.
How do I know if Zoho is underused at my company?
When your teams barely use the CRM, data is incomplete, or sales management happens outside Zoho.
How can Zoho better align marketing and sales?
By properly structuring statuses, segmentation, and follow-up rules so both teams work from the same reliable database.
Can we make Zoho clearer without rebuilding everything?
Yes. Cleaning, structuring, and clarifying your setup can dramatically improve usability without a full rebuild.