programmatic

Display & Video 360: unified access to the entire programmatic inventory, with Google data on top

A well-structured campaign doesn't just get seen — it converts, builds loyalty, and proves its value.

Our DV360 campaigns are built around your marketing goals

DV360 connects to 60+ ad exchanges from a single platform.

Display, video, CTV, audio, DOOH: each format serves a specific goal in your funnel.

MAXIMIZE YOUR QUALIFIED REACH

DV360 is the only DSP reaching 93% of CTV audiences. Extended reach across every device and every format, with brand safety controlled on every impression.

ACTIVATE GOOGLE DATA

Target the right audiences at the right moment in the buying journey. Search intent, affinity, In-Market, Customer Match: Google data activated in display — one of the most precise intent-data sources on the market.

MEASURE ROI

Unified GA4 attribution, cross-channel DV360 reporting, full visibility from exposure to conversion. We know exactly which format, which publisher, and which audience drives your results.

End-to-end expertise to cover every challenge

Junto's DV360 experts activate every dimension of the platform based on your goals and your audiences.

DV360

The platform fully configured, optimized, and managed end to end. Bid strategy, deal IDs, first-party audiences, Google AI: every lever activated so your campaigns actually perform.

Premium publishers

Access the best French inventory through negotiated PMP deals: Le Monde, L'Équipe, Le Figaro, Prisma Media, TF1. Controlled CPMs, certified brand safety, guaranteed inventory quality.

Google data

Activate Google's intent signals in display: Search, YouTube, Maps. In-Market, affinity, Customer Match: the most precise data on the market, activated on your programmatic campaigns.

Our approach

The full potential of DV360 for your campaigns

Junto starts where most agencies never go: inside your DV360 account. We audit the setup, restructure the architecture by objective and by format, and activate the right Google audiences. Then relentless weekly optimization: bid strategies, frequency capping, exclusions. Every week, your campaigns perform a little better.

Turn DV360 into a real growth lever.

undefined BMW MOTORRAD ÉQUIPEMENT

22,37DE ROAS

Découvrez comment BMW Motorrad Équipement a boosté ses ventes en ligne avec Junto en s'appuyant sur un ciblage contextuel, data et un retargeting dynamique, pour un ROAS de 22,37 sur une campagne e-commerce premium.

Your questions about DV360 campaigns

The answers to every question before you get started.

# 01

What is DV360 and how is it different from Google Ads?

DV360 is the DSP within Google Marketing Platform, built for programmatic campaigns at scale. Where Google Ads is limited to the Google ecosystem, DV360 opens up the entire programmatic market with targeting granularity, inventory controls, and reporting in a different league.

# 02

Which formats can you run through DV360?

Display, instream video, CTV, programmatic audio, DOOH, and native ads — all managed from a single interface with one unified line of reporting.

# 03

What is a PMP deal and why does it matter?

A PMP deal is a private auction among invited buyers on reserved premium inventory, unlike programmatic guaranteed, which removes the auction entirely. With a PMP deal: controlled CPMs, guaranteed brand safety, assured quality.

# 04

Which publishers can we access through your PMP deals?

Junto has negotiated deals with France's leading premium publishers: Le Monde, L'Équipe, Le Figaro, Prisma, TF1, and many more depending on your industry and your target audience.

# 05

How is Google data activated in DV360?

Junto connects Google's intent signals — Search, YouTube, and Maps — to your display campaigns through In-Market, affinity, Customer Match, and custom audience segments.

# 06

How do you measure the performance of our DV360 campaigns?

Through a cross-channel DV360 + GA4 dashboard that gives you full visibility into the user journey, from first impression to conversion, by format and by publisher.

# 07

What do you add compared to managing DV360 in-house?

Junto is a certified Google Marketing Platform Partner with access to Google betas and dedicated support. Junto goes beyond the default setup: audits, deal IDs, Floodlight, first-party audiences, systematic data-driven optimization.

# 08

What's the minimum budget to get started on DV360?

DV360 is a platform built for campaigns at scale. Junto advises you on the minimum budget needed to activate the right levers for your goals during an initial call.

# 09

Where do we start if we want to work with Junto on DV360?

Junto starts with a free audit of your current DV360 setup — or, if you're starting from scratch, a configuration recommendation within 48 hours.

Let's talk about your DV360 campaigns

Envoyer une demande