
Mestiers, an e-commerce site founded by two fashion enthusiasts, brought in Junto to grow its SEO visibility and structure its organic search strategy.
Created by two fashion lovers with a strong drive to grow their online presence, Mestiers wanted to optimize its organic search to capture more qualified traffic. With a complete SEO strategy combining semantic optimization, editorial guidance, and backlink acquisition, the site multiplied its organic performance in just 3 months.
x5
TRANSACTIONAL KEYWORDS
x2
BACKLINKS ACQUIRED
3
MONTHS TO ACHIEVE THESE RESULTS

Mestiers is an e-commerce site created by two fashion enthusiasts who wanted to grow their online visibility. To turn that ambition into concrete results, they brought in Junto to structure their SEO strategy, optimize their content, and strengthen their authority with a complete approach blending technical and editorial work.
Rolling out a performance-driven SEO strategy
To grow Mestiers's visibility, Junto put in place a complete SEO strategy combining semantic optimization, editorial guidance, and quality backlink acquisition. This structured approach significantly improved the site's rankings on strategic transactional keywords.
Structuration SEO d’un site B2B en pleine phase de lancement

E-commerce — SEO — Performance organique
The Junto team worked hand in hand with Mestiers's teams to structure the SEO strategy and grow organic visibility
Semantic optimization for better rankings
Junto analyzed and optimized the semantic structure of the Mestiers site, working on strategic keywords, information architecture, and search intent to make the pages more relevant in the eyes of search engines.
Editorial guidance to enrich the content
The team helped Mestiers create an editorial content strategy, advising on SEO-optimized articles that meet user expectations and strengthen the brand's expertise in the world of fashion.
Quality backlink acquisition to strengthen authority
Junto developed a targeted link building strategy to acquire relevant, quality backlinks, improving domain authority and boosting rankings on competitive queries.
Continuous performance tracking and optimization
Regular monitoring of rankings, organic traffic, and conversions was put in place to adjust the strategy in real time and maximize results on priority transactional keywords.
Reaching their goals
The successful partnership between Mestiers and Junto enabled the brand to build a high-performing SEO strategy and sharply increase its visibility on high-potential queries.
In a highly competitive sector, Mestiers brought in Junto to gain organic visibility and capture more qualified traffic. The goal: structure a robust SEO action plan to support the platform's growth and improve its rankings on strategic keywords.
By activating a tailor-made editorial strategy, enriched with relevant internal linking and high-value content, Junto helped Mestiers strengthen its presence on Google and build sustainable SEO traffic growth.
Semantic optimization
SEO architecture and keywords restructured
Content creation
SEO-optimized articles developed
Backlink acquisition
A targeted link building strategy put in place
Measurable results
Transactional keywords multiplied by 5 in 3 months

Rayane led the strategic management of Mestiers's SEO growth, structuring a performance-driven roadmap. By capitalizing on targeted content production, precise semantic linking, and steady link building, he helped the brand gradually emerge on its priority keywords. This program contributed to growing, sustainable organic traffic aligned with the site's business goals.
Want to grow your SEO visibility too?
Looking to improve your organic rankings and multiply your top-performing keywords? With Junto, optimize your SEO strategy through a complete approach combining technical work, content, and link building. Like Mestiers, you can transform your organic visibility and attract more qualified traffic to your site.