Nutrivita, which sells made-in-France dietary supplements, turned to Junto's experts to scale its online business and strengthen its brand awareness.
To support its growth, Nutrivita had several challenges to meet: maintain profitability while increasing volumes, spotlight the less visible products in its catalog, and expand into new markets. Working with Junto, the brand launched innovative campaigns (notably on YouTube) and activated strategic channels to increase its impact and reach its business goals.
2.3M
impressions
+€80K
in revenue generated
+1,12%
IN CONVERSION RATE
Nutrivita sells dietary supplements made in France and distributed online. To support its growth, the brand brought in Junto to increase its visibility, scale its campaigns, and improve the performance of certain lagging products.
Optimizing the product strategy
To improve its digital performance, Nutrivita received tailor-made support: structuring Google Shopping campaigns, opening new markets, a YouTube campaign with Splashr, and product feed management to lift its underperforming SKUs.
Accelerated scaling across every channel
Ecommerce – Multi levier – Nutrition
Junto's team worked hand in hand with Nutrivita to help it accelerate its digital growth
Rolling out multi-channel digital campaigns
To support Nutrivita's growth, Junto orchestrated campaign launches in new markets, activating high-performing channels like YouTube and Google Shopping to drive more sales and improve product visibility.
Creating a high-impact video program
Junto recommended producing a distinctive video asset with the Splashr agency to fuel a YouTube awareness campaign, designed to strengthen the brand while supporting the acquisition strategy.
Optimizing profitability and managing by product
The agency built a campaign structure that made it possible to manage delivery based on product performance, notably through the Google Shopping feed.
Support on the scaling strategy
Junto proposed a controlled scaling method, guiding Nutrivita through gradually accepting a lower ROAS to unlock new growth volumes.
Reaching their goals
The successful partnership between Nutrivita and Junto enabled the brand to strengthen its visibility and increase the performance of its digital campaigns
Through its partnership with Junto, Nutrivita accelerated its digital development while keeping a controlled approach to profitability. By identifying the right channels and rolling out campaigns in high-potential markets, the brand improved its products' overall performance and expanded its reach.
In parallel, the Junto team supported Nutrivita in building high-impact video programs, activating Google Shopping, and optimizing its product feed to enable controlled, structured scaling.
New channels activated
YouTube & Google Shopping activated to expand audiences
Stronger brand awareness
A high-impact video campaign created with Splashr
Product optimization
Improved product feed and performance-based management
Scaling method
Gradual scaling put in place with profitability kept in check
Raphaël Le Corre, CEO of Junto, supported the Nutrivita teams in their drive to scale while preserving profitability. Drawing on his expertise in campaign structuring and multi-channel strategy, he helped identify the right growth levers. By guiding the brand through opening new markets, diversifying channels, and optimizing the product feed, he helped Nutrivita lay solid foundations for ambitious growth. The partnership was designed to combine immediate performance with a long-term vision.
Want to scale your e-commerce business too?
Want to accelerate your growth too? At Junto, we can help you structure a high-performing digital strategy. From activating new channels to optimizing existing campaigns to launching in new markets, our partnership could deliver the same exceptional results as with Nutrivita.