Clôture & Jardin, a specialist in outdoor and garden equipment, called on Junto's experts to boost its SEO visibility and support its digital growth.
To stand out in a competitive market against major retailers, Clôture & Jardin needed a sharp, targeted SEO strategy. By identifying the right semantic opportunities, optimizing crawl on strategic pages, and amplifying the popularity of its category pages, the brand significantly grew its traffic and sales while cementing its niche positioning.
+58 %
non-brand SEO traffic
+132 %
revenue from SEO traffic
🇫🇷
as a new target market
Clôture & Jardin is a brand specializing in outdoor equipment sold online. Facing fierce competition in search results, the brand wanted to grow its SEO traffic and maximize its digital revenue. The main challenge: removing technical roadblocks, structuring semantic data, and amplifying visibility on its strategic pages.
Building a high-performing SEO strategy
To meet these challenges, Junto put a complete program in place: technical audit, semantic prioritization, crawl optimization, link building, and performance dashboards. This approach boosted SEO performance, with a focus on category pages and winning highly targeted keywords.
Croissance organique via le canal SEO
SEO – Multilevier – Marché Francais
The Junto team worked closely with Clôture & Jardin's teams to help them hit all of their business goals
Deploying a tailor-made SEO strategy
Since the start of the partnership, Junto has run a complete SEO strategy built around a semantic audit, the removal of technical roadblocks, and the identification of opportunities by product vertical. This approach prioritized strategic pages and optimized the site's semantic coverage.
Continuous optimization of strategic pages
Constant work on performance analysis, link building, and page restructuring helped Clôture & Jardin strengthen its SEO positions on its most profitable keywords. The goal was twofold: improve visibility on high-potential categories and grow revenue from organic traffic.
Amplifying visibility in a new market
By targeting France as a new priority market, Junto helped make Clôture & Jardin a go-to player. Sustained SEO traffic growth and a significant increase in revenue from the organic channel gave the brand a lasting foothold in the French market.
Reaching their goals
The successful partnership between Clôture & Jardin and Junto enabled the brand to sharply increase its SEO traffic and grow its revenue in a new market
Through its collaboration with Junto, Clôture & Jardin grew its visibility in search engines, particularly in the French market. By finely targeting semantic opportunities and improving the site's technical structure, the brand got its strategic pages indexed better and saw its qualified traffic grow steadily.
By deploying a complete, results-driven SEO strategy, the teams removed technical roadblocks, developed internal linking, and identified high-potential verticals. The result: strong growth in non-brand traffic, higher revenue from SEO, and a lasting position in a competitive e-commerce vertical.
SEO traffic growth
Growth in qualified organic visitors
Improved visibility
Stronger presence on business keywords
SEO revenue growth
Significant increase in revenue attributed to organic traffic
French market breakthrough
Successful entry into a new priority market
Rayane Habache, SEO Team Leader at Junto, runs Clôture & Jardin's organic search strategy with method and precision. With his technical expertise and command of business challenges, he built a tailor-made SEO approach suited to the market's specifics and the client's growth goals. His structured support, combining audits, semantic optimization, and link building, helped the brand significantly improve its organic traffic and SEO-driven revenue.
Boutaina Beroigui, SEO Consultant at Junto, supports Clôture & Jardin day to day in optimizing its search strategy. Rigorous and attentive, she applies a precise methodology to deliver lasting results: performance tracking, technical recommendations, semantic enrichment, and more. With her performance-driven mindset and deep understanding of search engines, Boutaina actively contributes to hitting the brand's SEO goals.
Want to improve your organic visibility too?
Looking to drive more qualified traffic from Google? With Junto, you can build a tailor-made SEO strategy designed to perform in competitive markets. With a full audit, technical optimizations, and a data-driven content approach, our support could deliver the same results as Clôture & Jardin's.