Strengthen your sales performance in a fast-changing Beauty & Cosmetics market
Junto supports beauty and cosmetics players with acquisition strategies built on data and designed to deliver measurable, lasting results.
400+ marketing teams work with Junto every day
Junto has developed a unique method to structure and run your account flawlessly.
Optimize your Beauty & Cosmetics acquisition with a structured, data-driven media strategy
We help beauty and cosmetics brands build high-performing acquisition strategies suited to fast, competitive, content-driven purchase journeys. We combine media intelligence, advanced data analysis, and continuous optimization.
Our goal is simple: grow your customer volume, keep your acquisition cost under control, and strengthen the commercial impact of your campaigns in your strategic markets.
Strategic beauty & cosmetics audit
We analyze your performance, purchase journeys, and audiences to identify your highest-priority growth levers. You get a clear view of the actions to activate and the metrics that actually drive your sales.
Multichannel media performance
Meta Ads, TikTok Ads, Google Ads, YouTube, programmatic. We activate the platforms that best fit your goals: e-commerce sales, product launches, subscriptions, or repeat purchase. Everything is managed for performance, with close tracking of CAC, ROAS, and quality signals.
Dynamic messaging and content
We tailor your messaging to intent, segments, geographies, and beauty trends. Every variation improves relevance, lifts conversion, and gets the full media potential out of your catalog.
Real-time campaign management
Continuous optimization of bids, audiences, formats, and quality signals. Every investment is analyzed, adjusted, and optimized to maximize your performance and sustain your e-commerce acquisition over time.
CRM synergy and data activation
We connect and activate your CRM data to make your campaigns more effective: first-party segments, catalog retargeting, enriched audiences. This synergy improves prospect qualification and supports long-term growth.
Measurement and continuous optimization
Unified dashboards, lead scoring, multi-touch attribution: you get precise, reliable reporting. Every decision is grounded in data to lower your acquisition cost, improve lead quality, and strengthen the commercial impact of your investments.
At Junto, we orchestrate high-performance acquisition strategies for the beauty sector.
Since 2016, we've helped beauty and cosmetics brands build profitable, scalable acquisition. We combine media expertise, advanced data analysis, and precise execution to meet the sector's challenges: intense competition, trend-driven demand, volatile purchase journeys, and ever-rising customer-experience expectations.
From first intent to purchase, we optimize your campaigns in real time to generate a steady flow of qualified customers, increase your conversion, and strengthen the commercial impact of your media investments.
Our clients, from DTC, skincare, haircare, and makeup brands to natural and premium cosmetics, have significantly increased their sales and secured their growth without expanding their initial budget.
Certified partners of the most powerful e-commerce platforms
Meta, Google, Amazon, Shopify, Prestashop, WooCommerce, and more. We're certified by the players shaping online commerce. Why does that matter? Because these partnerships give us access to exclusive insights, advanced tools, and growth strategies tested at scale. Put simply: we don't guess, we optimize.
A multidisciplinary team of experts
Our hand-picked team members come from the most advanced schools and companies in their fields. They work hand in hand to bring you concrete answers and results, every single day.
Take your beauty acquisition to data-driven, high-performance management
Discover our GHD Hair case study
+32%de chiffre d'affaires réalisé
GHD Hair commercialise des outils de coiffure haut de gamme à destination des professionnels. Pour soutenir sa croissance, la marque a fait appel à Junto afin de structurer sa stratégie d’acquisition et activer de nouveaux leviers performants.
Discover our Adam & Ève case study
-10%diminution du CPA
Adam & Ève, acteur e-commerce néerlandais, a fait appel à Junto pour intégrer le marché français. Grâce à une équipe locale dédiée et une stratégie SEA adaptée aux enjeux du marché, l’entreprise a structuré son acquisition digitale et accéléré sa croissance.
Discover our Manucurist case study
+1,08%Augmentation du taux de conversion
Manucurist est une marque de produits de manucure vegan, non toxiques et fabriqués en France. En collaboration avec Junto, elle a structuré une stratégie multicanale efficace pour se développer sur plus de 10 marchés internationaux.
Discover our Delsey case study
+27%de ROAS
Delsey, marque emblématique de bagagerie, a fait appel à Junto pour diversifier ses leviers marketing et stabiliser l’impact de ses campagnes dans un contexte commercial tendu.
Discover our Galeries Lafayette - Le Gourmet case study
+93%de chiffre d'affaires
Les Galeries Lafayette Le Gourmet ont fait appel à Junto pour accroître la visibilité de leur e-shop gastronomique. Grâce à une stratégie SEO complète, l’objectif était de renforcer la présence du site sur les requêtes clés de son marché et de générer un trafic qualifié, au service de la performance business.
Frequently asked questions about acquisition in the Beauty & Cosmetics sector
Have questions? You're not alone. To help, we've gathered the questions we hear most often from our clients and prospects
How do you improve campaign profitability in a highly competitive beauty market?
We continuously optimize audiences, messaging, and formats to lower your acquisition cost while raising the quality of your conversions.
What types of conversions can you track for a beauty brand?
E-commerce sales, subscriptions, add-to-carts, qualified leads, or sign-ups, depending on your model.
Can you support product launches and key commercial moments?
Yes. We build dedicated strategies based on intent signals, immersive content, and multichannel activations.
Do you also work with emerging or DTC brands?
Yes. We adapt the strategy to your maturity, your positioning, and your growth ambitions.
How do you manage dependence on trends and social platforms?
We continuously monitor cultural signals and test creative variations to keep performance steady through market fluctuations.
When do you see the first acquisition results?
The first signals appear quickly. Performance stabilizes as your data builds up and optimizations ramp up.