Strengthen your sales performance in a fast-changing Beauty & Cosmetics market
Junto supports beauty and cosmetics players with acquisition strategies built on data and designed to deliver measurable, lasting results.
400+ marketing teams work with Junto every day
Junto has developed a unique method to structure and run your account flawlessly.
Optimize your Beauty & Cosmetics acquisition with a structured, data-driven media strategy
We help beauty and cosmetics brands build high-performing acquisition strategies suited to fast, competitive, content-driven purchase journeys. We combine media intelligence, advanced data analysis, and continuous optimization.
Our goal is simple: grow your customer volume, keep your acquisition cost under control, and strengthen the commercial impact of your campaigns in your strategic markets.
Strategic beauty & cosmetics audit
We analyze your performance, purchase journeys, and audiences to identify your highest-priority growth levers. You get a clear view of the actions to activate and the metrics that actually drive your sales.
Multichannel media performance
Meta Ads, TikTok Ads, Google Ads, YouTube, programmatic. We activate the platforms that best fit your goals: e-commerce sales, product launches, subscriptions, or repeat purchase. Everything is managed for performance, with close tracking of CAC, ROAS, and quality signals.
Dynamic messaging and content
We tailor your messaging to intent, segments, geographies, and beauty trends. Every variation improves relevance, lifts conversion, and gets the full media potential out of your catalog.
Real-time campaign management
Continuous optimization of bids, audiences, formats, and quality signals. Every investment is analyzed, adjusted, and optimized to maximize your performance and sustain your e-commerce acquisition over time.
CRM synergy and data activation
We connect and activate your CRM data to make your campaigns more effective: first-party segments, catalog retargeting, enriched audiences. This synergy improves prospect qualification and supports long-term growth.
Measurement and continuous optimization
Unified dashboards, lead scoring, multi-touch attribution: you get precise, reliable reporting. Every decision is grounded in data to lower your acquisition cost, improve lead quality, and strengthen the commercial impact of your investments.
At Junto, we orchestrate high-performance acquisition strategies for the beauty sector.
Since 2016, we've helped beauty and cosmetics brands build profitable, scalable acquisition. We combine media expertise, advanced data analysis, and precise execution to meet the sector's challenges: intense competition, trend-driven demand, volatile purchase journeys, and ever-rising customer-experience expectations.
From first intent to purchase, we optimize your campaigns in real time to generate a steady flow of qualified customers, increase your conversion, and strengthen the commercial impact of your media investments.
Our clients, from DTC, skincare, haircare, and makeup brands to natural and premium cosmetics, have significantly increased their sales and secured their growth without expanding their initial budget.
Certified partners of the most powerful e-commerce platforms
Meta, Google, Amazon, Shopify, Prestashop, WooCommerce, and more. We're certified by the players shaping online commerce. Why does that matter? Because these partnerships give us access to exclusive insights, advanced tools, and growth strategies tested at scale. Put simply: we don't guess, we optimize.
A multidisciplinary team of experts
Our hand-picked team members come from the most advanced schools and companies in their fields. They work hand in hand to bring you concrete answers and results, every single day.
Take your beauty acquisition to data-driven, high-performance management
Discover our GHD Hair case study
+32%de chiffre d'affaires réalisé
GHD Hair sells high-end hair styling tools for professionals. To support its growth, the brand turned to Junto to structure its acquisition strategy and activate new high-performing levers.
Discover our Adam & Ève case study
-10%diminution du CPA
Adam & Ève, a Dutch e-commerce player, turned to Junto to enter the French market. With a dedicated local team and a paid search strategy tailored to the market's challenges, the company structured its digital acquisition and accelerated its growth.
Discover our Manucurist case study
+1,08%Augmentation du taux de conversion
Manucurist is a brand of vegan, non-toxic nail care products made in France. Working with Junto, it built an effective multichannel strategy to expand across more than 10 international markets.
Discover our Delsey case study
+27%de ROIAS
Delsey is a French company specializing in the design and sale of luggage
Discover our Galeries Lafayette - Le Gourmet case study
+93%de chiffre d'affaires
Galeries Lafayette Le Gourmet turned to Junto to grow the visibility of its gourmet e-shop. Through a comprehensive SEO strategy, the goal was to strengthen the site's presence on its market's key queries and generate qualified traffic in service of business performance.
Frequently asked questions about acquisition in the Beauty & Cosmetics sector
Have questions? You're not alone. To help, we've gathered the questions we hear most often from our clients and prospects
How do you improve campaign profitability in a highly competitive beauty market?
We continuously optimize audiences, messaging, and formats to lower your acquisition cost while raising the quality of your conversions.
What types of conversions can you track for a beauty brand?
E-commerce sales, subscriptions, add-to-carts, qualified leads, or sign-ups, depending on your model.
Can you support product launches and key commercial moments?
Yes. We build dedicated strategies based on intent signals, immersive content, and multichannel activations.
Do you also work with emerging or DTC brands?
Yes. We adapt the strategy to your maturity, your positioning, and your growth ambitions.
How do you manage dependence on trends and social platforms?
We continuously monitor cultural signals and test creative variations to keep performance steady through market fluctuations.
When do you see the first acquisition results?
The first signals appear quickly. Performance stabilizes as your data builds up and optimizations ramp up.
